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Lecturer(s)
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Weinlich Petr, Ing. Ph.D.
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Course content
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Lectures: 1. Multimedia product and definition of its goals. 2. Definition of the user - his needs, knowledge and expectations. 3. Technological aspects of the multimedia product - acquisition, editing and presentation technology. 4. Sources of multimedia materials - technical, economic and legal view. 5. Structure and features of the multimedia product. 6. Acquisition of multimedia materials and basic editing options. 7. Export options. 8. Distribution channels and online distribution options. 9. Share multimedia content and copyright. 10. Presentation of the final product. Seminars: 1. Design and scenario of a multimedia product. Preproduction, software equipment. 2. Acquisition of input data - graphics (photographs, vector drawing). 3. Acquisition of input data - video (cameras, cameras, stabilizers). Acquisition of input data - sound (musical background, voice over). 4. Basic and advanced editing of source data. FX Postproduction. 5. Interactive features of the multimedia product. Finalizing and exporting the final product.
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Learning activities and teaching methods
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Monological explanation (lecture, presentation,briefing), Dialogue metods(conversation,discussion,brainstorming), Self-study (text study, reading, problematic tasks, practical tasks, experiments, research, written assignments), Demonstration, Project teaching, Working activities (workshops), Individual creative and artistic activities
- Class attendance
- 42 hours per semester
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Learning outcomes
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The aim of the course is to broaden the knowledge gained in the subject of Multimedia Studies (Bachelor's) and Multimedia Technology. Students will acquire the knowledge necessary for the realization of a multimedia project - from its theoretical design, creation to detailed technical solution. Students will be introduced to tutorial software for the processing of graphics, video, audio and interactive animation. At the same time, issues related to copyright, economic decision-making in the acquisition of multimedia and graphic materials are mentioned.
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Prerequisites
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unspecified
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Assessment methods and criteria
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Written exam, Student's performance analysis, Student's linguistic performance analysis, Practical demonstration of acquired skills, Systematické pozorování studenta, Presentation of acquired experience via portfolio
Credit requirements: Developing a semestral project focused on multimedia product assembly and editing of multimedia data. Exam: Written and oral part verifying theoretical knowledge.
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Recommended literature
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BARKER, C. Nejlepší triky pro Photoshop: [vhodné pro Photoshop CC, CS6 i CS5]. Brno: Computer Press, 2015. ISBN 978-80-251-4148-9.
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DANCYGER, K. The Technique of Film and Video Editing. Oxford: Focal Press, 2013. ISBN 978-02-408-1397-4.
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FAULKNER, A. a C. CHAVEZ. Adobe Photoshop CC: oficiální výukový kurz.. Brno: Computer Press, 2016. ISBN 978-80-251-4741-2.
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JAGO, M., S. STEWART, E. ZEMPOL a A. J. SPORKA. Adobe Premiere Pro CC: 2015 release. Praha: Slovart, 2014. ISBN 978-013-4309-989.
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RUMSEY, F., S. STEWART, E. ZEMPOL a A. J. SPORKA. Sound and Recording: Applications and Theory. Brno: Zoner Press, 2012. ISBN 978-0-415-84340-9.
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SAVAGE, T. M. a K. E. VOGEL. An Introduction to Digital Multimedia. Burlington: Jones, 2014. ISBN 14-496-8839-X.
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